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Branding Guidelines

Here you can find webpack project brand guidelines, assets, and license. See our official media repository for more information and to find the license that governs this work. Click any of the images to download them.

The Name

webpack should always be written in lower-case letters, even at the beginning of a sentence.

The webpack logo should be placed on a white background with enough space around it like this:

webpack logo default with proper spacing on light background

svg | png | jpg

Just double the size of the inner dark blue cube to get an idea how much space the logo should have.

For dark backgrounds, you can use the negative version of the logo:

webpack logo default with proper spacing on light background

svg | png | jpg

Please use the icon + text whenever possible.

Icon only

The icon is designed to be used in layout-constrained areas. As previously stated, please prefer icon + text.

icon example

svg | png | jpg

Square-sized icon for bigger areas (like avatars or profile pictures):

icon square big example

svg | png | jpg

Square-sized icon for smaller areas (like favicons):

icon square small example

svg | png | jpg

For those of you following our guidelines and have gotten this far, we've made a special smaller size image used especially for custom emoji (like in a slack or gitter channel ;))

icon square small example

Font

We use the beautiful Geomanist Medium font from the extremely talented folks at the Atipo Foundry who provide the entire font family at a 'pay what you want' model.

Color Palette

The following colors are used throughout the site in various combinations and on our fancy clothing line launched with the help of Open Collective and Threadless over at the official webpack store!

Color Name HEX Code RGB Code Sample

Color Name

HEX Code

RGB Code

Sample

Malibu:

HEX #8dd6f9

HEX #8dd6f9 rgb: 141, 214, 249
 

Color Name

HEX Code

RGB Code

Sample

Denim:

HEX #1d78c1

HEX #1d78c1 rgb: 29, 120, 193
 

Color Name

HEX Code

RGB Code

Sample

Fiord:

HEX #465E69

HEX #465E69 rgb: 70, 94, 105
 

Color Name

HEX Code

RGB Code

Sample

Outer Space:

HEX #2B3A42

HEX #2B3A42 rgb: 43, 58, 66
 

Color Name

HEX Code

RGB Code

Sample

White:

HEX #ffffff

HEX #ffffff rgb: 255, 255, 255
 

Color Name

HEX Code

RGB Code

Sample

Concrete:

HEX #f2f2f2

HEX #f2f2f2 rgb: 242, 242, 242
 

Color Name

HEX Code

RGB Code

Sample

Alto:

HEX #dedede

HEX #dedede rgb: 222, 222, 222
 

Color Name

HEX Code

RGB Code

Sample

Dusty Gray:

HEX #999999

HEX #999999 rgb: 153, 153, 153
 

Color Name

HEX Code

RGB Code

Sample

Dove Gray:

HEX #666666

HEX #666666 rgb: 102, 102, 102
 

Color Name

HEX Code

RGB Code

Sample

Emperor:

HEX #535353

HEX #535353 rgb: 83, 83, 83
 

Color Name

HEX Code

RGB Code

Sample

Mine Shaft:

HEX #333333

HEX #333333 rgb: 51, 51, 51
 

In addition, you can grab the following file types directly from these links:

psd | png | ai | svg

License

The logo and the brand name are not MIT licensed. Please check our LICENSE for usage guidelines.